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For Brands, Practitioners and Wellness Spaces

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In today’s world, we are surrounded by choices, and it can be difficult to navigate what truly supports our health, our families, and our homes.

At the same time, many are seeking trusted guidance from practitioners and experts who can inspire and support a more conscious approach to wellbeing.

Sunshine Community exists to bring clarity to this space by thoughtfully curating brands, practitioners, and practices that place both human and planetary health at the core of what they do.

We welcome holistic brands, practitioners, and health-focused establishments who feel aligned with this approach to apply. As we build the Sunshine Community, participation in our founding directory is free until May 2027. For now, our focus is on Europe, and we primarily welcome EU-based brands and practitioners. However, if you are based outside Europe and ship to the EU or work with an EU wholesaler, you are also very welcome to apply.

We also open the door to meaningful collaborations, including events, retreats, speaker events, and shared experiences.

Join the Directory

Holistic brands

We are looking for trusted holistic brands across categories such as skincare and personal care for women, men, and children; products for a healthy, thriving home, including kitchenware, cleaning essentials, and supportive household devices; as well as food and nourishment brands that can become a staple in your pantry.

We value brands that go beyond their products, with a strong commitment to quality, ingredient integrity, and transparency.
Apply now
Questions? Read our FAQs.

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Holistic practitioners and clinics

We are looking for trusted holistic practitioners and clinics in Denmark and across Europe, spanning disciplines including functional and holistic health, natural beauty, and wellbeing, supporting women, men, and children. This includes areas such as hormones, fertility, pregnancy, postpartum care, gut health, detoxification, skin conditions, and nervous system regulation. Focusing on the body as a whole - from its larger systems down to the smallest cells.

We value a 360-degree approach, and we welcome practitioners and clinics who bring depth, integrity, and a thoughtful, human approach.
Apply now
Questions? Read our FAQs.

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Wellness spaces and retailers

When choosing better options, we also consider hairdressers, gyms, and movement studios, as well as biohacking and longevity spaces, events, and wellness spaces that support the wellbeing of their clients and communities.
We are starting in Denmark, with a gradual expansion across Europe, aiming to curate across major capital cities. We also seek organic health supermarkets, local organic and biodynamic farms, both online and physical, with a focus on independently owned spaces and thoughtful curation.

A dream scenario: arriving in Paris, London, Milan, Amsterdam, Berlin, or Copenhagen, and effortlessly discovering curated holistic shops and wellness spaces through the Sunshine Community.
Apply now
Questions? Read our FAQs.

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Events & retreats

Host a holistic workshop, retreat, or wellbeing event? We’d love to hear about it.

Tell us what you’re planning, who it’s for, where and when it takes place, and who’s behind it. Share an event or booking link if you have one. Our team will review the details and get in touch.
Submit your event
Questions? Read our FAQs.

How it works

Joining the directory

Step 1 — ApplyShare a short introduction to your work.

Step 2 — OnboardingIf aligned, we’ll invite you to complete your profile and share more.

Each application is personally reviewed with care.
We curate slowly and intentionally, not everything, only what feels right.

The application is a first step in getting to know you, your brand or practice, your values, and your approach. It helps ensure we share the same intention of supporting health with care and integrity.

We look forward to connecting with you.

Apply now for FREE

Choose the option that best describes your work.
Applications are currently free for early participants until May 2027.
Have questions before applying? Read our FAQs.